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Honda Returns to the Super Bowl with new 2017 Ridgeline Commercial

The NFL season comes to a close this weekend, with the Carolina Panthers and Denver Broncos battling for the title of Super Bowl champion. As always, the big game promises myriad entertaining ad spots, and Honda is proud to be among them.

The 60-second ad, directed by Oscar-nominee Bryan Buckley, showcases the return of the acclaimed Ridgeline pickup truck and its available industry-first truck-bed audio system. Starring a wily herding dog, and a flock of singing sheep, the spot imagines how a rancher might make use of the innovative new feature...

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The Evolution of Accord Wheel Style

While reinventing the wheel may not be the wisest of choices, they don't say anything about restyling it. Take a look at the quick clip Honda recently shared to its official Twitter page to see a visual representation of how the wheels of the Honda Accord have continued to spin stylistically with every model update.

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Luxury Knows No Bounds in a Honda Pilot

Perhaps the most intriguing new trend is the pastime that merges the outdoor experience with the comforts of the civilized world, known as glamping. A much less surprising cultural trend is found in the rising popularity of, and demand for, the vehicles of the SUV segment of the auto industry. These vehicles manage to deliver varying degrees of capability, along with an array of technological and entertainment features for a more enjoyable automotive experience. The new model which best combines all that modern drivers seek and much more is without a doubt the new Honda Pilot.

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Equipped with HondaLink, the 2016 Honda Pilot is a Natural Fit for Music and Book Lovers

Do you love music? Are you an audiobook enthusiast? If you said yes to one of the two, then the 2016 Honda Pilot may be the perfect Honda for you. When you opt for a Honda Pilot EX equipped with HondaLink, you'll have access to mobile apps such as Aha. With Aha, you'll have unlimited access to both music and audiobooks. To learn more about HondaLink and how to use Aha behind the wheel of the Honda Pilot, take a moment to watch the video below:

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Try the Honda CR-V On for Size at Lithia Honda in Medford

If you've been having trouble getting comfortable in your current vehicle, we invite you to visit the Lithia Honda in Medford showroom to try the 2015 Honda CR-V on for size. While you may be thinking now isn't the time to do such a thing, we ask that you reconsider because during the Honda Summer Clearance Event you'll have the opportunity to get an epic deal on the 2015 Motor Trend SUV of the Year. For more on both the Honda CR-V and Honda's clearance event, press play on the video below: So
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Honda Lights up the Lamp for a Gordie Howe Hat Trick at Lithia Honda in Medford


It's that time of year again. The 2015 NHL playoffs are taking place across the country with teams from both the Eastern and the Western Conferences fighting to have their team name added to the legendary Stanley Cup. Not to be outshined by this year's fight to the Cup; Honda has pulled out all the stops and updated their award-winning lineup with a few star players. Watch the video below and see which…

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The 2015 Honda Accord EX-L: for All Your Technology Needs

Getting a fantastic sedan that can do everything you've ever wanted your car to do might be difficult for other automakers to achieve; for Honda, however, it's as simple as taking a look at the 2015 Accord. And, while we're discussing it doing everything you need, the EX-L trim is a feature-lover's dream. Offering touchscreen audio for all your entertainment needs and the Honda Lane Watch system so you can have…

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Honda Can Squeeze You into All the Tight Spaces with 2015 Fit

As if you didn't already know that the subcompact is terrifically easy to park, Honda put confident drivers behind the wheel of the new 2015 Honda Fit and pinned them against each other in a race for the space, known as the 2014 Parallel Parking World Championship.

Judged on speed and accuracy, contestants threw a load of cargo into the hatchback and swerved the nimble Fit into a tight-fitting parking spot in the context…

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2014 Honda Odyssey Gets a Surprising Makeover at SEMA

We have plenty of impressive minivans available for a test drive here at Lithia Honda in Medford, but none offer the same mind-blowing driving experience as one that made its debut at the SEMA (Specialty Market Equipment Association) Show in Las Vegas last month.  One of the Japanese automaker's most popular models was taken to an entirely new level by Bisimoto Engineering.  Read on to learn more.

Bisimoto got its hands on the 2014…

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